The scope:

  • Identity Design
  • Website Design
  • Blog Design
  • Collateral
  • Retail Pieces

The scoop

Date: Spring 2015
Goals: Establish a brand identity and e-commerce web presence for a new men’s apparel concept that would deliver undershirts to customers on an ongoing monthly basis.

Michael Freshly mens t-shirts | identity and site concept design by Victoria McGinley Studio