The above is a picture I took of some ingredients a long time ago. It’s the kind of photo that I’d pair with a how-to — a recipe. Been on Pinterest lately? These are the types of things that get pinned. And once they get pinned, they get Tumbled. And as we all know…once something is Tumbled, it’s pretty easy to lose an original source.
Today, I wanted to share how to add a watermark to your images. If you’re sharing original content on your blog (i.e., photos you took yourself), it’s important that you “watermark” your images so that people can source the image and credit you. And as a bonus, it’ll drive traffic back to your site! It’s easy to watermark an image, especially if you already have Photoshop or Photoshop Elements. Here’s the same image, watermarked:
With a font that’s utilized across my blog (for brand consistency), I simply typed my URL and placed it in the bottom right corner. I did this in plain white and changed the opacity to 65%. It’s unobtrusive, but if you look at the photo, it’s not invisible. You could do this with any font, color, size, or opacity you want. I’ve also seen people write not just their URL, but the name of the post the photo was in, so that someone could easily search your blog and find it.
You can do this with any type of original content — collages, even! Think about the kind of content you’re putting up and whether it’s likely to be shared. Recipes don’t just fall into this category. Round ups, how-tos, and DIYs of all kinds are especially susceptible! Want to know what’s being pinned from your blog? You can go to http://pinterest.com/source/yourblogname.com to find out.
Watermarking images is an easy way to protect yourself and your work, while also raising visibility for what you’re doing around the Internet. Give it a shot! While the above is the easiest, simplest way to watermark your image, I’ve also written a more in-depth tutorial on how to watermark your images using text effects and graphics over on The B Bar.
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