Mini-Alt Week: Collaboration, Sponsorships, and Giveaways

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Christine, Bijou and Boheme | Alyson, The Average Girls Guide | Molly + Sally, A PIECE OF TOAST | Lauren, L.A. in the Bay | Tamra, Walks With BellaEver Swoon | Alex, Things That Sparkle | Gabrielle, Savvy Home | Liz,So Much to Smile About | Grace, Stripes and Sequins | Irene,designstILes | Rebecca, Young Sophisticates | Liz, Sequins and Stripes


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***BIG UPDATE ON GIVEAWAYS: Live from The Altitude Summit, I learned today that doing giveaways on your blog is actually rife with legal complications. In that, doing it for free, or having people follow/like you on another platform, may not be legal or may bring about all kinds of issues that you should address with the brand before ever giving anything away on your blog. This is a relatively new issue in the blogosphere, and apparently one that the FTC is starting to monitor and crack down on. I am gathering more information on this and will report back to you all!

{Image Credits: The Sartorialist, Dottie Angel FlickrA Gadabout Tumblr Bardot Database,  Garance Dore}

Leave a Comment


  1. So, so helpful and just downright interesting to read all of this info from seasoned bloggers. This whole mini-Alt series is one of the best things I’ve ever seen on a blog, because how else can you get this info? I’d love for this to be a regular feature! But for now I’m just really enjoying it and your layouts make it extra fun to read!

    19 Jan 2012 · Reply
  2. The Zhush wrote:

    I’ve been lurking here for a while, so I thought I would come out and comment and let you know how amazing this series is…even though I’ve been blogging for over two years, I’m still so curious and feel I have a lot to learn (the photography section you did was VERY helpful!) It’s clear that a lot of thought and time and work went into these beautiful AND informative posts, SO appreciated! thanks!xx

    19 Jan 2012 · Reply
  3. Jess wrote:

    Very interesting and informative! Thanks for sharing! I’ve always wondered how people did giveaways… did they ask or did they get offered, etc. Now I see it can go both ways!

    19 Jan 2012 · Reply
  4. viv wrote:

    This series is SO helpful! It’s wonderful to learn about how other bloggers approach the giveaways and sponsorship.

    19 Jan 2012 · Reply
  5. I want to echo Jackie– I’m LOVING these posts! Thank you for going to the effort of compiling all this stuff. And it’s pretty, too! :)

    19 Jan 2012 · Reply
  6. alexandra wrote:

    these are INVALUABLE pieces of advice. thank you for offering up these tips & tricks of the trade, they will certainly prove to be useful, as up & coming bloggers look to build their brand. thank you ~ xx.

    alex | | @lexniko

    19 Jan 2012 · Reply
  7. christin wrote:

    these posts are my bible. i will print them and keep them close to my computer at all times. thank you so much for these!

    19 Jan 2012 · Reply
  8. Emily wrote:

    Great little series with wonderful tips!

    19 Jan 2012 · Reply
  9. ashley wrote:

    this is PHENOMENAL advice and a fab post!!! thanks so much for sharing! xoxo

    19 Jan 2012 · Reply
  10. Great information. This whole week has amped up my motivation to make my blog even better. This has been so helpful!!!!

    19 Jan 2012 · Reply
  11. This is one of the most informative posts of the entire week. I’m still sooo new to blogging, and there are about a million questions that I’ve been trying to find the answers to. This is such a blessing to have you writing these posts, and I second Jackie’s sentiment–I’d love to see this as a series too!

    19 Jan 2012 · Reply
  12. Really good stuff! Printing this entire series out. Launching a new blog can be a little intimidating and it’s reassuring to see that everyone sort of started in the same place. The open feedback about what what worked to make each blog successful is invaluable.

    19 Jan 2012 · Reply
  13. Jill wrote:

    Thanks so much for doing this series. I have recently launched my blog and starting out is a little intimidating. So helpful! Look forward to reading more of your posts.


    19 Jan 2012 · Reply
  14. Another amazing post Victoria!!

    19 Jan 2012 · Reply
  15. jules wrote:

    wow, thank you so much for all of this info! i started a blog this month and you’ve really nailed a lot of the questions i had, not only with this particular post but with the whole alt-week.

    19 Jan 2012 · Reply
  16. Kirby wrote:

    Thank you so much for posting this series! My co-blogger Alexa & I started The Short and the Sweet of It almost two years ago and look up to you and these contributing bloggers so much. We can use all the tips you have to offer ;)

    19 Jan 2012 · Reply
  17. Still loving this amazing mini Alt Series! Thank you SO much, hope you are having fun!


    19 Jan 2012 · Reply
  18. Laura wrote:

    I’ve just recently found your blog and I love this series – great advice!

    Laura :)

    19 Jan 2012 · Reply
  19. Eileen wrote:

    I seriously have bookmarked EACH page of the series…. haha. So good, and such great advice. Thanks so much!!!!


    19 Jan 2012 · Reply
  20. Brittany wrote:

    This series is so informative. Thanks for sharing. My sister and I JUST started a blog and it’s perfect timing that all is information is available to us. We look forward to seeing where this creative path leads us.

    Brittany :)

    19 Jan 2012 · Reply
  21. I’m like Sue of The Zhush, been blogging for 2 years but still have SO much to learn!!! Thank you for this awesome series, I’ll be bookmarking it for sure. And adding you to my blog roll right now. Keep up the fantastic work Victoria.

    Nancy xo

    19 Jan 2012 · Reply
  22. tabitha wrote:

    I learned so much reading this thank you.

    19 Jan 2012 · Reply
  23. Renee wrote:

    Seriously V, Thank you so much for doing this Mini-Alt series! I can not express to you how much I enjoy reading and learing everyday! Very very helpful!!

    19 Jan 2012 · Reply
  24. Lisa wrote:

    I’m hoping to start collaborating more with other blogs, and I will definitely be putting these tips into practice. Thank you so, so much!

    19 Jan 2012 · Reply
  25. Such a great collection of opinions and advice – I love it. Thank you for compiling this, it’s so helpful!

    19 Jan 2012 · Reply
  26. Lisi wrote:

    I’m VERY interested in what your follow up will be about giveaways. I personally do them here and there and actually self sponsored two book giveaways as a gift from me to my readers. Is that legal? I was going to host one from a company this week, but now I’m not sure what to do!?

    20 Jan 2012 · Reply
  27. I just devoured your entire mini alt week series, I’m so glad I happened upon it. For a relatively new blogger who had never even heard of Alt Summit until about 2 weeks before this years’ conference went down, this was an incredible round up of information. Thank you so much for taking the time to put it together! I’m pumped to get to work taking my skills and my blog(s) to the next level.

    27 Jan 2012 · Reply
  28. Jess wrote:

    Thanks for posting about this. I know a lot of blogger friends who host giveaways and it’ll be interesting to see how the law evolves around this topic. I do think that collaboration can be really fun, and now that I’m beginning to blog more regularly, I’m excited to do more of that.

    Currently I’m going through all of your “Mini Alt Week” posts and learning tons. Us new blogger types really appreciate your time and suggestions.

    31 Jan 2012 · Reply
  29. Jelena wrote:

    Wonderful post, so helpful and straight to the point! Seriously I bookmarked your page so I can return anytime for some inspiration!:) Plus I’ve started to follow u on bloglovin so I don’t skip anything!:)

    8 May 2012 · Reply
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